Chicano Article

To me this article talks more about this idea of a "digital divide". They are pretty much saying that the Chicana people don't have as much of a need fore the internet as Americans. Gomez talks about how the divide is not just from a lack of internet access of these people but a lesser disire for it. There are plenty who use the internet on a daily bases and those who do not. I think a lot of them don't have much of a disire for the internet and that's why they don't use it.
I also don't totally agree that compairing Chicano people with American people is a very good idea because we have way too many cultural differences. I thought a really interesting point made was that when Guillermo was growing up in Mexico, technology was more important to have rather than to use. This seemed very strange to me but very interesting because that is almost saying that owning the latest technology or gadgets puts you in a certain class regardless of if you use them or not.

Where Do You Want to Go Today?

Where do you want to go today? is Microsoft's slogan that is basically telling the consumer that they have access to "a world without limits". In other words they have access to a limitless cyber world where they can travel to wherever they are interested. We are all linked to a certain cyberculture which helps us to learn about whats going on in the world at the click of a mouse. William Gibson described cyberspace as "...A consensual hallucination experienced daily by billions...a graphic representation of data abstracted from the banks of every computer in the human system". The internet is our cyberspace and a very large part of our culture today.

This article talks a lot about using advertisement on the internet to make us all feel like a tourist at any location of the world they want to go to. In many ways this can be a good thing, however sometimes an image on the internet can serve as a visual marker using race and can not really be what you think you are seeing. This form of online tourism makes us believe that everything we see is real when in actuality it can be changed in photoshop to portray an image they want us to see. An example of this is in "Where do you want to go today?" with the image of the Arab on his camel, with the pyramids in the background.